Sociocultural project management from the University - Society link

Abstract

The social demands aimed at the formation of socio-cultural projects that contribute to the comprehensive training of future professionals and facilitate the integrated management of training processes in their relationship with society, constitute the starting point for the development of this research. In correspondence with the aforementioned, the regulations are materialized in one of the substantive processes that take place in universities, from the development of a  sociocultural project, which contributes to the comprehensive training of
students in the Sociocultural Management for Development career , of the University of Holguín, as active entities in the social, cultural and community sphere, through the creation of spaces for cultural exchange with an instructive, educational and developer nature, which favour the link between the university community and its social environment. The results
support the feasibility of the project, through the theoretical and empirical methods used.